SmarterKids.com, an educational toy e-tailor, is going one step further by matching contributions to benefit the Big Brothers Big Sisters of America, The Early Show reports.
A secret cyber-Santa program will give away at least 1,000 education toys to children involved with Big Brothers Big Sisters of America.
"You can do as little as $25 and we will match you. And the toys are educational toys," says B. Smith, spokeswoman for SmarterKids.com's secret Santa program.
Smarterkids.com is launching the program that will select a toy for each child participating. The toy will be picked based on that child's educational needs.
You will receive a receipt when you pledge, and about a month later you will obtain information about the child you helped: a photo, his or her favorite subject and what toy was selected, explains Smith.
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